Is
this cold calling approach right for your business?
This cold calling DVD course
demonstrates how many of the world's top sales achievers
win appointments with decision makers. It teaches a highly
effective, referral based approach that creates immediate
customer interest and engages decision makers in a positive
discussion. It genuinely qualifies prospects within the
first twenty seconds of a call - are they a real potential
customer or not. You'll make positive, confident cold
calls that increase your appointment rate with decision
makers. You'll also find making a cold call far less stressful
and you'll start to enjoy the many rewards cold calling
brings.
The calling techniques taught
in this DVD are used by senior salespeople representing
leading companies in financial, professional, services,
IT, manufacturing and product sectors. The selling style
is persuasive and consultative, designed to build a long
term customer relationship.
The techniques taught in this
cold calling for appointments course do not depend on
previous sales experience. Mike has taught these techniques
to many thousands of people that run a small or start-up
business, who have little or no previous sales experience.
The techniques are soft, conversational and readily adopted
by full-time sales staff as well as professionals and
executives responsible for winning new accounts in both
small and large firms..
Cold calling is the most
effective way to take loyal customers away from your competitors.
In some markets, banking, insurance, business and IT services,
and major account selling, it is the only viable way to
break in.Consider the
alternatives? Your competitors' satisfied customers are
rarely interested in changing supplier. They don't read
your adverts and bin your mail-shots. They delete your
e-mail sales messages - unread. They walk past your trade
stand and decline your hospitality. However, with the
telephone approach taught in this DVD, decision makers
do respond and consider what you say.
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